Tuesday , September 26 2017

The Secret to Successful Place & Nation Branding

The Secret to Successful Place & Nation Branding

There is much confusion regarding the differences between nation branding, place branding, reputation management, and public diplomacy. In this episode, we try to clear the confus ...

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[LISTEN] Good Country Index: Simon Anholt Discusses

[LISTEN] Good Country Index: Simon Anholt Discusses

  Simon Anholt helps national, regional and city governments earn better reputations, not by launching advertising or PR campaigns, but by changing the way they behave (TED T ...

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