Tuesday , December 12 2017

Category: International PR

Feed Subscription
Japan’s Brand Depends on People Not Profits

Japan’s Brand Depends on People Not Profits

With the 2020 Olympics set for Tokyo, Japan must start its re-branding campaign now. Step 1: people before profits. Public diplomacy, otherwise known as nation branding, has never ...

Read More »
[LISTEN] Global Creativity in International Public Relations

[LISTEN] Global Creativity in International Public Relations

For global public relations companies like Ketchum PR, creativity has to cross borders and be culturally sensitive.   Dr. Guy Golan and Eric Gordon discuss how Ketchum PR has ...

Read More »
[WATCH] International PR, What You Need to Know

[WATCH] International PR, What You Need to Know

Technology made all public relations global. Today’s practitioners must be savvy about both audiences AND cultures.   Host: Carley Weinstein Carley Weinstein is a public rela ...

Read More »
Putin’s Op-Ed & the New World Order

Putin’s Op-Ed & the New World Order

Putin's NYT op-ed was clearly a public diplomacy failure. But there is much more to criticize than just the author. The proverbial has hit the fan over Syria these couple of weeks ...

Read More »
scroll to top